Studio Joran Briand Associés
Created by the designer Joran Briand in 2011 and joined by Arnaud Berthereau in 2016, the studio operates in the fields of object design, interior design, scenography, graphic design, and signage. Its philosophy is very simple: make the most possible out of the least possible.
This approach, which could be called “frugal”, seeks to create the perfect balance between form and function, whilst simultaneously optimizing responses to financial and environmental constraints inherent to every project. To reach this goal, we like to make the materials speak out for themselves, by stripping them down to their essentials.
We try to wash away the drawn-on aspect of the object to rid it of any superfluous addition and reveal its emotion-inducing power.